I have been working on building my platform for the last several months. I have felt like I hit a brick wall — locked in at about an average of 50 visitors a day. I was about to give up out of frustrations.
My husband reminded me that I need to apply all the principles I have been learning. So I re-evaluated. I had recently written a post about how to turn failure into success. I knew I needed to practice what I was preaching. Whatever I was doing wrong, I needed to learn from it and change course. And I did. Literally overnight I had over 1000 unique visitors on my blog ReformedHealth.net.
Here’s what I did!
- The first thing I did was find my most popular blog post (you can read it here) and added a call to action. I simply added the following paragraph: “If you liked this post, share it on Facebook or Twitter. Also, sign up to receive new posts by email. The sign up link is on the upper right hand corner of this page. Thanks!”
- The next thing I did was boost my own confidence in my message. I believe the information I share on Reformed Health is valuable, but due to insecurities, I often share about it with others in words that don’t exude confidence. I committed to trust in the Maker of Heaven and earth — not my own failings — and be confident.
- The last thing I did was to act upon my new confidence (which really comes from my belief in God and His promises) by applying a principle I had learned in Tom Hopkins book How to Master the Art of Selling. The book challenged me to reach out to 20 people “belly to belly” or “face to face.” Since I am dealing with electronic media — I took that to mean “email to email” or “Twitter to Twitter.” So I reached out to 10 people, commenting on their own posts, emails, Twitter accounts, or blogs. I couldn’t reach 20 because I am only working part time.
Seriously, (besides lots of prayer) that is all I did. And you can see the screen shot that shows you the change in my traffic overnight.
Keep in mind, that my reaching out was done with genuineness. I commented and encouraged others (linking to my website as an aside) expecting nothing in return.
The results were phenomenal.
If you have not signed up for my FREE eBook. Do it today. There is tons of great advice that I have learned from hours and hours of study.
There really is a way to build an audience and a platform if you have a message the world needs to hear.